5 Ways Commercial Planters Make Outdoor Shopping Areas More Inviting
Outdoor shopping is a family favorite activity, especially in pleasant weather. Whether it’s cooler fall temperatures or holiday sales that attract customers, guests frequent outdoor shopping areas, especially near the holidays. From apparel and shoes to home goods, there’s something for everyone to enjoy at outdoor shopping areas.
How are you currently attracting customers to your outdoor shopping area? Do you have signage that directs customers to your store? Do you advertise online, or do you have an attractive storefront that draws customers inside? Whatever the case, outdoor shopping areas need to be inviting to attract customers, and commercial planters are a great way to attract customers.
If you own or manage an outdoor shopping area, keep reading to learn 5 ways commercial planters make your storefront more inviting, including some tips on placing them at your entrance.
Why Your Entrance Matters
Did you know that your shop’s appearance matters just as much as the merchandise you sell? According to one study by Retail Customer Experience, 95% of consumers decide whether to enter a shop based on its exterior appearance. Similarly, a report by ServiceChannel found that 64% of shoppers leave a store because of poor physical appearance.
Your entrance matters more than you realize; a clean, attractive entrance positively influences the customer experience and attracts customers. A great way to attract new customers and keep returning customers coming back is to add commercial planters to your retail center. Commercial planters act as a visual anchor to your building, complementing your color scheme, aesthetic, and more. Adding planters to your outdoor shop does more than enhance your commercial property’s beauty; it also reshapes and defines the space.
5 Ways Commercial Planters Make Outdoor Shopping Areas More Inviting
So, how do commercial planters make outdoor shopping areas more inviting? Below are 5 ways commercial planters make outdoor shopping areas more inviting:
They Create a Welcoming Storefront
A thoughtfully placed commercial planter can transform a storefront’s entrance or outdoor shopping area into a more welcoming space. PolyMade’s lightweight, modular planters provide an opportunity to incorporate seasonal flowers, ornamental grasses, shrubs, and other greenery without the weight and installation challenges of traditional concrete planters.
Positioned along walkways, beside entry doors, or throughout a shopping center, PolyMade planters can add color and natural texture while complementing the building’s architecture. Our customizable sizes, shapes, and finishes also allow businesses to create a cohesive entrance that feels polished, inviting, and designed just for their property.
They Guide Customers In Your Shop
Strategically placing commercial planters at the entrance of your shop helps create a natural path that guides customers toward a storefront without relying on permanent barriers or signage. PolyMade’s lightweight planters can be arranged along sidewalks, entryways, or storefronts to define walking routes and draw attention to the main entrance.
Unlike a heavy concrete planter, PolyMade’s lightweight construction makes large planters easier to install and arrange while still creating a substantial visual presence. Adding colorful seasonal flowers and greenery helps direct foot traffic while making the journey from the sidewalk into your store feel more inviting and engaging.
They Add Color & Seasonal Interest
Adding commercial planters to your outdoor shopping area adds color and seasonal interest, especially if you refresh your planter each season. Planting boxwoods or evergreens in winter, pansies and tulips in spring, geraniums and lantana in summer, and mums and asters in fall adds seasonal interest that attracts customers to your store.
Unlike traditional concrete planters, PolyMade’s customizable planters allow for custom finishes—like color matching—that deliver a precise shade, sure to complement your space. Our vast color palette allows for perfect matching, is guaranteed to last, and can be repainted if a future color change is required.
They Soften Large Commercial Spaces
If your outdoor shopping area is large with expansive sidewalks, parking areas, and concrete surfaces, these features can feel stark without a visual anchor like a commercial planter. Adding commercial planters to your large space breaks it up by introducing color, greenery, and visual interest.
While a traditional concrete planter can provide a substantial presence, its weight may make it difficult to position throughout a large outdoor shopping area. PolyMade’s lightweight construction makes it easier to incorporate large-format planters into different areas of an outdoor shopping environment.
They Improve the Overall Shopping Experience and Positively Influence Customer Experience
Planters influence customer experience in many ways: they add value to your property, attract passersby, strengthen brand recognition, and create a more enhanced customer experience. By placing unique, custom planters around your commercial property, you’re encouraging guests and customers to post pictures on social media using hashtags or share locations with family and friends, positively impacting your reviews.
You can add planters and positively influence the customer experience by implementing the following:
Branding & wayfinding throughout your outdoor shopping area
Transform your plaza
Place large planters near an entrance
Position planters along sidewalks or walkways that guide them into stores
Why Incorporate PolyMade Commercial Planters into Your Outdoor Shopping Area?
Are your shrubs, flowers, and other plants currently growing directly in the landscape around your property? Maybe you’ve also filled your commercial space with basic plants purchased from big-box retailers. While these planters seem convenient, they’re not built for the demands of a commercial environment or severe weather. They’re often associated with poor drainage and inconsistent soil conditions, and extreme weather can leave plants struggling and may require replacing both plants and planters more often than expected.
PolyMade’s commercial planters are built around each client. With vast color options, easy shipping and installation, choosing a PolyMade planter not only creates a warm, inviting display for your outdoor shopping entrance, but also protects your plants and investment.
Our planter design protects plants in several ways:
They aid in moisture retention and drainage
They have a UV finish to reduce stress on plants
They offer temperature stability
They’re weatherproof
They have a lower lifetime cost than alternatives
Let’s Build Custom Commercial Planters for Your Outdoor Shopping Area Today
PolyMade’s custom commercial planters combine durability, lightweight construction, insulation, moisture management, and customization to create a planter solution that works season after season, making them a perfect addition to any commercial space, including outdoor shopping areas.
From commercial outdoor planters and commercial planter boxes to large architectural installations, PolyMade can build a solution around your exact specifications. Ready to create a commercial planter designed for your property? Learn more about PolyMade’s custom planter process and start building a planter that looks great from summer through fall—and every season after. Start your project today!
